The State of Legal Marketing

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Ever wondered how your firm’s intake efforts stack up against your peers? We interviewed over 150 legal professionals to create a first-of-its-kind report on law firm intake and marketing trends, Key Performance Indicators (KPIs), and best practices. This valuable data sheds new light on critical business metrics that are critical to revenue generation and profitability. Inside you’ll learn:

Why tracking marketing and intake metrics is so important to business success

  • Common KPIs firms are tracking to measure their effectiveness
  • Benchmarks for marketing budgets, client signups, follow-up attempts, and more
  • Sentiment among legal professionals on their intake and marketing efforts
  • Takeaways to help your firm optimize your client acquisition funnel

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